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AdMonsters on The New Image of In-Image Ads:
One of the great projects of digital media this decade has been streamlining and simplifying ad placements. We have the technology — publishers can study where on the page they can get the most engagement, then figure out how to place an ad unit there, to grab the user at just the right time, but without roadblocking the user’s flow of content consumption.
Read the full article, “The New Image of In-Image Ads” at AdMonsters